Online Marketing Tips & Tricks for Success

Welcome to our Blog. Each week we will share with you some quick advice on simple things you can implement right now to improve your online and overall business success.

About Eden Brownlee

is the founder of Marketing Rocket. He Developed his first professional website at the age of 15, and has a passion for Web Technology, Marketing and Online Reputation Management.

Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

Using Directional Cues to Move Visitors into Action

Using Directional Cues to Move Visitors into Action
Using Directional Cues to Move Visitors into Action

Your landing page is ready. You’ve crafted a stellar headline and sub-headline. You’ve poured in hours to craft a highly persuasive copy. Your lead conversion form is simply perfect. Your CTA is spot on, and so is your page hierarchy. Every part of your landing page has fallen in place to convert your visitors.

And your landing page is ready for launch, right? Not yet.

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Why You Should Consider SnapChat Marketing in 2017

Why You Should Consider SnapChat Marketing in 2017
Why You Should Consider SnapChat Marketing in 2017

Social media marketing has seen a huge shift over the past year. Platforms like Twitter are not generating the traffic for marketers like they used to, while Facebook is making a comeback with paid advertising.

This shift has led marketers to look for greener pastures. With close to 200 million monthly active users, and an average of 2.5 billion snaps shared per day, no wonder that more and more marketers are now turning to Snapchat.

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Landing Page Design Vs Website Homepage Design

Landing Page Design Vs Website Homepage Design
Landing Page Design Vs Website Homepage Design – What's Different?

Landing page – you’ve heard that term before and wondered whether it is any different from a website’s homepage. They are as different as chalk and cheese, salt and pepper, butter and jam.

There are some major differences between landing pages and website homepages. Here’s a look at some of the key design differences to keep in mind when building successful landing pages.

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Message Mismatch Can Destroy Your PPC Campaign

Message Mismatch Can Destroy Your PPC Campaign
Message Mismatch Can Destroy Your PPC Campaign

It’s a proven fact that feelings play a crucial role in influencing your prospective customers’ buying behaviour. So, it goes without saying that how you make someone feel is of paramount importance be it when you are speaking to someone face to face or whether they are on your landing page.

One feeling you never want to evoke in your prospective customers is that of confusion. Confusion makes one feel stupid. Will you purchase from a sales person who makes you feel like you’re dumb?

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Tips for Super Effective Video Marketing

Tips for Super Effective Video Marketing
Tips for Super Effective Video Marketing

Video marketing is the rising star of the marketing world. Big businesses of all kinds are taking up to video marketing to connect with their target customers, engage with them, and to ultimately, convert them.

According to a report by Syndacast, 74% of all Internet traffic will come from video. Other studies suggest that the word “video” in an email’s subject line can enhance open rates by as much as 20%.

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