How to Gain More Followers on Instagram
How do I gain more Instagram followers? That’s a question all marketers ask at some point or another. And why not! If Instagram is a big part of your social media strategy, gaining followers must be a huge priority.
As you may be experiencing, gaining followers is not as easy as it used to be. So we bring to you the top tips to help you gain more followers on Instagram.
Use Instagram Stories
If you head over to the Explore section on Instagram, you’ll see a line-up of Instagram Stories on the top of the page. These Stories appear here because Instagram picked them for you based on the accounts you follow and the posts you have liked.
So how do you get your profile featured in this section?
Create highly engaging, and targeted content.
If your posts are of high quality and speak to a particular audience, there are high chances that Instagram will consider featuring your account on the top of the Explore tab.
Don’t Ignore the Most Trending Hashtags
Use popular hashtags to your advantage. This can have a huge impact on your profile. When you want to increase your Instagram followers, you must use hashtags.
Hashtags are like keywords. So choose carefully.
Popular hashtags are bound to increase your followers. So research well.
But don’t stop there.
Come up with some funky hashtags that tell your story. This will amp up the fun quotient of your post.
Tell a Story
Agreed, Instagram is all about photographs. Agreed, that a picture is worth a thousand words. But don’t skip the words altogether.
This is a great way to find your voice on Instagram and make your brand stand out from the crowd. Of course, this is a strategy that needs a lot of work on your part. So keep going at it, one post at a time, until you get your Instagram voice.
Share Engaging Videos
Video should be a big part of your Instagram presence.
A lot of marketers believe that video delivers a high ROI.
Instagram ranks posts based on engagement. So the higher the likes and comments on your post, the more visibility your post will have.
And video tends to receive a lot more engagement than a picture. So it’s in your own interest to make video a part of your marketing mix.
Use these 4 fantastic ideas to grow your followers on Instagram. If you have any ideas that have worked for you, we’d love to hear from you.